





Social Media Guide
You need this if:
You’ve been tasked with handling your firm’s social presence.
You need a crash course (or a refresher) on the basics of creating engaging and impactful content on LinkedIn and Instagram.
You want to use social media strategically to increase brand awareness and drive traffic to your website.
What you can expect:
A comprehensive guide for making the most of social media — including current recommendations for optimizing the algorithm.
Examples of effective social media content and a link to ready-to-use templates on Canva.
You need this if:
You’ve been tasked with handling your firm’s social presence.
You need a crash course (or a refresher) on the basics of creating engaging and impactful content on LinkedIn and Instagram.
You want to use social media strategically to increase brand awareness and drive traffic to your website.
What you can expect:
A comprehensive guide for making the most of social media — including current recommendations for optimizing the algorithm.
Examples of effective social media content and a link to ready-to-use templates on Canva.
You need this if:
You’ve been tasked with handling your firm’s social presence.
You need a crash course (or a refresher) on the basics of creating engaging and impactful content on LinkedIn and Instagram.
You want to use social media strategically to increase brand awareness and drive traffic to your website.
What you can expect:
A comprehensive guide for making the most of social media — including current recommendations for optimizing the algorithm.
Examples of effective social media content and a link to ready-to-use templates on Canva.