Templates, tools + guides
by design professionals
for design professionals.
Get back to design, and leave the marketing tools to us.
Blueprint gives you access to the tools your firm needs to define and communicate your brand and win new work. After decades in high stakes, international design environments, we have aggregated best practices, scaled what we learned, and we’re now making these tools available to firms of all sizes.
Built for the platforms
you need.
Mobile
Desktop
Shop Popular Templates + Guides
You need this if:
You’re looking for a crash course in business development.
You want all the basic tools in one place.
You need resources to help you reach out to potential clients with confidence.
What’s included:
Get a Meeting Guide
If you don't ask, you don't get. This detailed guide gets you started on how to effectively ask for a meeting and get it scheduled.
BizDev Tracker
Not quite ready for a full-fledged Contact Management System (CMS), but know you need to keep track of your outreach and pursuits? Enter the BD Tracker. Built in Google Sheets, this easy-to-use tool will keep you organized and keep your eye on the prize — converting leads to clients.
Pursuit Go/No Go Checklist
Not every opportunity that comes your way is right for you. And taking on work that's not a fit ends up being a barrier to getting the work you actually want. This Go/No Go Checklist is a great gut check to make sure the opportunity really does check all the boxes.
Debrief Questions
You can't win them all. But it's always a good idea to find out why you lost. These debrief questions will help guide the conversation on where you fell short, and help you set yourself up for success next time.
You need this if:
You need to make an impressive presentation to win new work, but just keep finding yourself staring at a blank slide.
You’re looking to build a clear and compelling presentation to let your work shine.
What you can expect:
The Bold + Modern theme uses large, bold copy along with black and white base slides and bold pops of color.
Template includes:
Cover
Table of Contents
Dividers
Multiple text and image layouts
Schedule
Infographics
You need this if:
You’re ready to submit your project for awards, but aren’t sure which are the right fit.
You need help crafting the most compelling story for the awards jury.
You want to see all the year’s awards in one easy-to-read place.
What you can expect:
You’ll receive a calendar template displaying all major industry awards.
This fully-updated resource will guide you with our Awards Strategy as you choose which awards are right for your projects.
You need this if:
You’re not ready to go it alone creating your marketing plan and keeping your team accountable.
You need a marketing “personal trainer” so you can get on the right track and stay there.
What you can expect:
To get started, download and fill out our Marketing Plan template.
We’ll meet with you to review your plan and offer helpful feedback to finalize it so you can start making measurable progress right away.
After this, we’ll have quarterly meetings where we answer your questions, review your progress, and advise on strategic initiatives to ensure your plan is executed and your goals are achieved.
A few of our clients
A-I-R
ADBC Architecture
Aidlin Darling Design
Allied Works
Architecture Firm
Architectural Resources Group (ARG)
AS + GG
bKL Architecture
EHDD
EYRC
Future Firm
GGLD Lighting Design
HSLA Landscape Architects
We’ve had the privilege of collaborating with highly respected clients working in architecture, design and the built environment. Our expertise scales from global multidisciplinary firms specializing in large scale mixed use developments to micro firms designing residential and cultural work.
Jensen Architects
Kevin Daly Architects (kdA)
KGM Architectural Lighting
KPF
LEVEL
Lightswitch
Lundberg Design
Red Dot Studio
Revery
Robbins Architecture
SOM
TGP Landscape Architecture
Wight
Built-In Features
Blueprint gives you access to the tools your firm needs to define and communicate your brand and win new work.
Expertly
Built
Our templates were built by graphic designers with years of experience in the architecture and design industry. Our guides were written by marketing experts specializing in this field for decades. These are truly made by design professionals for design professionals.
Fully
Customizable
Our templates are fully customizable to your needs. Built in the Google suite (with INDD coming soon!) they include everything you need to get started and make them your own.
Easy
to Use
You don’t need to be a graphic designer or have an MBA to use our templates and guides. They are easy to use as stand alone tools, or can work together in tandem to level up your firm’s marketing.
Built for Design
Professionals.
🌟 Engaging, Easy-to-Use Templates
✔ Coordinating Proposal and Deck Templates
✔ Pre-Built Portfolio Spreads
✔ Large Quotes, Infographics + Statistics
✔ Organization Charts
✔ Schedules + Timelines
✔ Chapter Dividers
🏁 Informative Guides
✔ Customizable Marketing Plan Template
✔ Social Media Guide
✔ Awards Strategy + Annual Calendar
✔ Text for Commonly Asked RFP Questions
✔ Business Development Bundle
✔ Marketing Management Bundle
💬 Industry Expert Support
✔ Brand Audit and Recommendations
✔ Marketing Plan + Workshops
✔ BizDev Workshops + Training
✔ Comprehensive Consulting
Hands on help for whatever you need.
Not ready to go it alone? We’re here to help. Select from a range of consulting options, from express consulting, to an audit and recommendations, or comprehensive consulting for bigger challenges.
👋 Ask us anything
Have a question about your firm’s marketing, business development, and communications? Or, not seeing something you need, but wish we offered? Please get in touch!